3M Patient Warming
3M Design participated in multiple Bair Hugger programs, supporting Industrial Design and Branding activities to amplify and accelerate growth of the Bair Hugger brand. There was an opportunity to leverage expertise in Design Research/ Advanced Development to develop a holistic vision of growth vectors in patient warming. 3M Design offered unique skills that leveraged Design Thinking methodologies and an agile development approach.
Provided a fresh, holistic perspective on the current state and possible futures of patient normothermia.
Defined today’s workflows, jobs-to-be-done, and unmet needs.
Identified and translated relevant trends that may shape the future.
Pitched new portfolio strategies and business models to envision growth opportunities and inform strategic planning.